ULTA Beauty is hosting grand opening events this weekend, April 11 – 13, to celebrate its new location in the Crossroads Center at Bailey’s, 5860 Leesburg Pike in Falls Church. ULTA Beauty offers more than 20,000 beauty products, 4,000 testers, and more than 1,000 scents and has a full-service salon in every store.

During the opening weekend festivities, the first 100 guests on Friday, Saturday and Sunday will receive an exclusive gift certificate for up to $100 and a complimentary skin or hair service at the salon. Free makeovers and consultations will be offered through the weekend as well.

For more information about ULTA Beauty, which operates 675 retail stores in 46 states, visit www.ULTA.com.