WJLA TV featured the Falls Church business community and The Little City branding effort on the “Washington Business Report” that aired on Sunday, Aug. 25, at 11 a.m. Three local business owners were interviewed – Matt Smith of Smith Gifford, Erik Pelton of Erik M. Pelton & Assoc., and Andy Rankin of Viget.
Smith overviewed his development of The Little City tag line and logo while Pelton, who is also vice chairman of the Falls Church Chamber of Commerce, addressed the trademarking aspects of the brand. Rankin discussed Viget’s decision to locate in Falls Church. The interview is available on www.wjla.com by clicking on Videos and then on Washington Business Report.
