George C. Marshall High School marketing students dressed to the nines and hit the catwalk last Saturday, Sept. 20 during Macy’s “Shop for a Cause” fashion show at Tysons Corner Center in McLean.
“This was actually the first year we’ve participated and now we’re trying to form a partnership with Macy’s,” said GCMHS marketing teacher Lindsay Zivney.
The annual shopping event allows local non-profit organizations to raise money for their own cause by selling $5 shopping passes to the event. Proceeds raised by GCMHS funded their Distributive Education Clubs of America (DECA) program, so that the students can afford to compete in competitions at local, state and national levels. The savings pass offered customers a chance to buy discounted merchandise throughout the store, enter raffle drawings and enjoy in-store entertainment. Marshall’s fashion marketing and global marketing students dreamt up two themes to strut their stuff to – Homecoming and Girls’ Night Out – for the onlooking patrons. Zivney attests to the girls’ hands-on involvement.
“They had to pick the theme, the music, they attended a fitting prior, and picked out their outfits all the way from accessories to shoes. They were even responsible for their own hair and make-up before having to arrive early to help prep,” said Zivney.
However, the girls weren’t alone during all of their moments of onstage glory. A few GCMHS fellas were on standby to escort the girls on the runway for their Homecoming attire segment. This is Zivney’s first year teaching at GCMHS as a member of the career and technical education faculty. She teaches Fashion, Marketing, Global Marketing and Sports & Entertainment Marketing. Zivney also serves as one of the high school’s DECA advisors.
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Photos: Jessica George
